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La Maison Niu Paris

Born in Paris, crafted for the world. We believe luxury beauty should be clean, ethical, and accessible to all.

Mountain landscape in the Alps

From a Parisian Dream to a Global Beauty House

Niu Paris was founded in 2020 in a small atelier tucked away in the heart of Le Marais. Our founder, Camille Beaumont, spent years as a cosmetics chemist before realizing that truly clean, luxurious beauty products were still far too rare on the market.

What began as a single line of revolutionary serums has grown into a full beauty house offering skincare, makeup, and wellness products loved by clients around the world. Today, we ship to over 30 countries and have become a reference for conscious luxury beauty.

Despite our growth, every product is still formulated in our original Paris laboratory. We remain committed to clean ingredients, ethical sourcing, and the artisanal spirit that started it all.

Our Values

The principles that guide everything we do

Parisian Craftsmanship

Every product is formulated and produced in our Paris laboratory using time-honoured techniques.

Clean Ingredients

We use only ethically sourced, cruelty-free ingredients. No parabens, sulfates, or harsh chemicals.

Inclusive Beauty

Our products are designed and tested across all skin tones and types. Beauty is for everyone.

Sustainable Luxury

Recyclable packaging, responsible sourcing, and a commitment to reducing our environmental footprint.

Meet Our Team

The beauty experts behind Niu Paris

CB

Camille Beaumont

Founder & Creative Director

Former cosmetics chemist with a passion for clean luxury beauty

IM

Isabelle Moreau

Head of Formulation

15 years in skincare R&D, specializing in active ingredients

LF

Léa Fontaine

Beauty Director

Beauty editor turned brand curator with an eye for elegance

MD

Marie Delacroix

Sustainability Lead

Committed to ethical sourcing and eco-conscious packaging

Why Customers Trust Us

25,000+Happy Clients
30+Countries Served
4.9/5Client Rating
100%Cruelty-Free
100% Clean Ingredients
Formulated in Paris
30-Day Returns Policy
Free Shipping on Orders Over 150 EUR
Cruelty-Free & Vegan Options
Secure Payment Processing

Discover Your Beauty Ritual

Explore our curated collection of luxury beauty products