La Maison Niu Paris
Born in Paris, crafted for the world. We believe luxury beauty should be clean, ethical, and accessible to all.

From a Parisian Dream to a Global Beauty House
Niu Paris was founded in 2020 in a small atelier tucked away in the heart of Le Marais. Our founder, Camille Beaumont, spent years as a cosmetics chemist before realizing that truly clean, luxurious beauty products were still far too rare on the market.
What began as a single line of revolutionary serums has grown into a full beauty house offering skincare, makeup, and wellness products loved by clients around the world. Today, we ship to over 30 countries and have become a reference for conscious luxury beauty.
Despite our growth, every product is still formulated in our original Paris laboratory. We remain committed to clean ingredients, ethical sourcing, and the artisanal spirit that started it all.
Our Values
The principles that guide everything we do
Parisian Craftsmanship
Every product is formulated and produced in our Paris laboratory using time-honoured techniques.
Clean Ingredients
We use only ethically sourced, cruelty-free ingredients. No parabens, sulfates, or harsh chemicals.
Inclusive Beauty
Our products are designed and tested across all skin tones and types. Beauty is for everyone.
Sustainable Luxury
Recyclable packaging, responsible sourcing, and a commitment to reducing our environmental footprint.
Meet Our Team
The beauty experts behind Niu Paris
Camille Beaumont
Founder & Creative Director
Former cosmetics chemist with a passion for clean luxury beauty
Isabelle Moreau
Head of Formulation
15 years in skincare R&D, specializing in active ingredients
Léa Fontaine
Beauty Director
Beauty editor turned brand curator with an eye for elegance
Marie Delacroix
Sustainability Lead
Committed to ethical sourcing and eco-conscious packaging
Why Customers Trust Us
Discover Your Beauty Ritual
Explore our curated collection of luxury beauty products
